d e n i n g y o u r p o i n t o f v i e w
Richard Bach, in his book Illusions, states a handy aphorism: Perspective – use it or lose it. This periodical shares
amongst recreation and tourism management professionals, and others, several tools and concepts which will help
exercise your perspective. This issue considers measuring the past and predicting the future. It is also the tenth newsletter,
Perspective is distributed by Rob Greenaway & Associates as a service to the recreation and tourism industries. Uncertain certainty
If you’re not into statistics, read only this sentence: If you
A quoted example is Vioxx. Taking this anti-inflammatory
encounter a report which states that some result is
drug had the unfortunate side-effect of increasing the
‘statistically significant’, ask the author, who cares? Or,
chance of a heart attack, and it was withdrawn. Original
as Nassim Taleb would say, just ignore them, or try to
research into Vioxx by the manufacturer showed that, in
put a rat down their shirt.1 Still curious? Read on.
the test sample, only five patients taking the drug had
heart attacks. In comparison, the control drug (another
The problem with statistics is that it’s easy to be
NSAID) was associated with only one. However, both
intimidated. Most of us would agree that x2=26.8, df=1,
results were statistically insignificant, no matter that
p<.001 is pretty daunting, particularly when someone
Vioxx apparently caused five times the acute myocardial
who should know better is trying to convince us that this
infarction as the control (it turned out to be eight times).
statistical advice proves that an apparent difference between
The original Vioxx researchers comfortably stated that there
two data points is important: we should take note – it is
was no difference between the two medications in relation to the risk
of heart attack. The data were irrelevant – their lack of statistical
My response, in the social sciences, has always been that if the
significance was purported to be the only necessary measure.
difference between the two raw data points doesn’t make your mouth
Even my tear-stained copy of Statistics Without Tears states, “… in
gape, or at least raise your eyebrows, then it’s up to the researcher to
statistical thinking, ‘significant’ does not necessarily imply ‘interesting’
prove that the difference matters – not just that it might exist. I say
or ‘important’…. For instance, suppose two related experiments each
this even if the researcher’s job is merely to report ‘the facts’ as
produce a difference, one that would have a 4.9% chance of arising
revealed by the data (it should never be). To this end, I have a pet
merely because of sampling variation, and the other a 5.1%
paragraph that I append to peer reviews of social surveys where tests
chance.… In one case it would be labelled ‘significant’ and in the
other ‘not significant’…. Perhaps, in evaluating such data, it is best to
Differences between data which are described as ‘statistically
let the figures speak for themselves.”3
significant’ do not indicate that they are meaningful to
However, Rowntree’s only alternative proffered solution – to letting
management. Managers using the report will need to confirm the
the figures speak for themselves – is to apply more stringent levels of
scale of effect, or difference of opinion or experience, that will
significance to avoid Type 1 error (accepting a difference as
significant when it is not. Type 2 error is the opposite, failing to
Therefore, it was with glee that I read econometricians Stephen Ziliak
and Deirdre McCloskey’s text, The Cult of Statistical Significance –
Ziliak and McCloskey go much further. They liken the familiar
how the standard error costs us jobs, justice and lives.2 The authors
significance tests to bloodletting. There are more meaningful
revile any faith in the puffed-up spawn of the normal distribution
alternatives. Importantly, there is the role of the researcher in,
“…thinking about your coefficients in a currency of How Much in the
Their key anxiety relates to what they call the ‘sizeless stare’, which is
world as it is, or could be, and persuad[ing] a community of scientists
nurtured by significance tests. The fundamental issue is not that a
[that the difference is meaningful]. Instead of deploying a mechanical
result is likely to be the same if the test is replicated (is truly
rule about one kind of sampling error you will have to establish a
representative of the target population), but whether the research
minimum effect size of substantive significance in the relevant range
technique is sound and whether the result is important considering
of power, for your particular area of research, acknowledging all the
the issue at hand. When a researcher says an output is statistically
significant (or not), Ziliak and McCloskey yell, WHO CARES? and
Significance tests are misleading, nasty things. Report and rank data
HOW MUCH? That is, what is the size of the difference, and, is the
that are meaningful (not ‘significant’), show confidence intervals and
result meaningful to the discipline? Is the result of a drug test
review errors. Ask, who is my audience? Why do they need these
‘clinically meaningful’, rather than just ‘statistically significant’? Is an
data? Am I a bland statistician or a researcher? Mostly – mostly – the
economic parameter important to the economist or to the statistician?
t and x and p are a waste of ink. Worse if you square them.
1 See the next page. 2 Ziliak, S.T. McCloskey, D.N. 2008. The Cult of Statistical Significance.
3 Rowntree, D. 1981. Statistics Without Tears. Pelican. p118
R G & A , P O B o x 3 5 8 , N e l s o n 7 0 4 0 . P h / F a x 0 3 5 3 9 4 3 3 5 r o b @ g r e e n a w a y . c o . n z w w w . g r e e n a w a y . c o . n z w w w . g l g n z . c o . n z Certain uncertainty
Several years ago in this newsletter I wrote about ‘regression to the
So what to do? Taleb has two simple recommendations:
mean’ – the propensity for trends to adhere to the normal distribution
Be a fool in the right places. Avoid unnecessary dependence on
curve. For large and small peas to tend to spawn average-sized peas
large-scale harmful predictions: be fooled in small matters, not in the
– not ever-larger or ever-smaller peas: for biological and
large. Rank beliefs by the harm they may cause, not
social phenomenon to tend towards the mean.
according to their plausibility. A problem here
This is apparently the case in a country that
is that it takes more effort to be sceptical
Nassim Nicholas Taleb calls Mediocristan, but
than it takes to believe. Humans are not
not in the real world – which is increasingly
ourselves. Beware of economic and social
Taleb describes these two metaphorical nations in his
forecasters. Taleb describes them as mere entertainers.
book The Black Swan - the impact of the highly Be prepared. Knowing that you cannot predict the improbable.4 Taleb really doesn’t like the normal
future does not mean that you cannot benefit from
distribution curve and the complacency it breeds. While
unpredictability. Narrow-minded predictions have an,
Ziliak and McCloskey are gunning for the curve’s progeny,
“analgesic or therapeutic effect. Be aware of the numbing
Taleb goes for the foundation, calling it a ‘great intellectual fraud’
effect of magic numbers. Be prepared for all relevant
and a ‘contagious and severe delusion’. The curve, amongst other
things, severely under-estimates probabilities at the extremes.
Taleb was a financial trader in a former life and worked within the
His premise is that we tend to look at the future as an extension of the
world of prediction errors, applying his brand of empirical scepticism
past, presuming such phenomena as regression to the mean to be in
to the world’s markets. His investment strategy is similar to his
play. We look at the past and derive (induce) a set of rules to apply to
recommendations for life. If you accept that most risk measures are
the future, although this could lead to some odd and competing
flawed, don’t rely on ‘medium risk’ investments – how do you know
conclusions: if you survive until tomorrow, it could mean that, either,
they are medium risk? Instead put 85 to 90% of your investments in
you are more likely to be immortal, or that you are closer to death.
the most conservative, safe instruments. The remaining 10 to 15%
We tend to manage our lives within the rules of mediocrity and faith in
goes into highly speculative areas. Your base investment is safe and
the normal distribution curve. Well, it works for dice, and, according to
your risk element is exposed to the positive effects of Black Swans –
Taleb, it helps if you want to get promoted in academic circles (don’t
come up with anything too weird or challenging; have faith in
quantitative modelling; apply the old rules – like statistical significance
Carrot polarity
In reality, the future will be the product of wildly unpredictable and
rat can identify the sharp end of a carrot
extreme events, which we will have no way of foreseeing. The world
moves by large incremental, random changes. However, once these
carrot, not the rat). In a survey of 20 small
‘random’ events have passed – WWI, WWII, the Internet, another
share market crash, the discovery of Viagra, texting, no bird flu – we
preferred eating their carrots from the tip,
will apply a reverse logic to convince ourselves that the unexpected
was not such a surprise. Had we access to all the data, and had the
data behaved in a ‘normal’ way, we would have seen it coming. The
when burrowing beneath the soil? This is
fact that all our earlier predictions were incorrect is irrelevant – and
the hypothesis of respected evolutionary
Neither rat nor rabbit
palaeobioligist Simon Morris.5 However, I
have conducted exhausting interviews with a selected sub-population
Interestingly, Taleb does not describe future conditions to be the
of rabbit owners and have a statistically significant result showing that
result of true mathematically random events, but rather, an outcome
these extra-subterranean species don’t care where they start nibbling,
of unknowable complexity. As with the weather, the future is written in
even though they would normally first encounter the blunt end. This
the past, but is compounded by our free will. It is too multifarious to
puts the ‘first encounter’ theory of carrot polarity to bed. Do you eat
compute and might as well be mathematically random. For that
your toffee pops by grinding off the top layers with your incisors? (Our
reason, predicting the future based on historic precedents or
kids are mole rats!) I recommend Constant Vigilance when reading
similarities is worthless. Taleb therefore contends that our reference
even the most convincing of scientific texts.
to specialised forecasting of social and economic trends is bunkum.
Beyond the realm of raising perfect children, the most exciting thing to happen this year was reading Ziliak and McCloskey. I got quite giddy and ordered a copy for the Lincoln University library. But it could have been the airport coffee. Otherwise, it’s been the standard string of unusually interesting and challenging projects – numerous energy proposals for six different companies (wind and hydro), several large-scale housing and resort developments, a few irrigation proposals, some recreation user surveys (without a p or t in sight), a little territorial authority recreation planning, and 160 resource consents for helicopter landings. Eighty percent of our projects (with a CI of about 15%) are in the resource management area; preparing assessments of effect for recreation and tourism values with regard to development proposals, and normally presenting evidence in hearings and the Environment Court, as well as preparing the occasional simple resource consent application. This represents quite a shift from my originally dominant area of recreation research and planning for local government – although it remains nice to eat the carrot from both ends, so to speak.
Life in Nelson is good, despite this dismal, destructive winter (we lost a large twisted willow – ugly, but strategically located). Importantly, we have solved the local ‘lack of boat’ problem, and have replaced it with the ‘maintaining a boat’ problem.
4 Taleb, N.N. 2007. The Black Swan. Random House. I wonder why
5 Morris, S.C. 2003. Life’s Solution. Inevitable humans in a lonely R G & A , P O B o x 3 5 8 , N e l s o n 7 0 4 0 . P h / F a x 0 3 5 3 9 4 3 3 5 r o b @ g r e e n a w a y . c o . n z w w w . g r e e n a w a y . c o . n z w w w . g l g n z . c o . n z
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Mount Sinai Hospital/University Health Network/ Women’s College Hospital Policy & Procedure Manual Department of Medical Imaging – Intravenous Contrast Media for CT Procedures The Department of Medical Imaging uses intravenous (IV) contrast media in certain computed tomography (CT) procedures to enhance anatomy. IV contrast may be administered only on the order of a physici